TEAMpraxis Bad Bentheim

Problem

TEAMpraxis is a medical practice in Bad Bentheim offering general medicine, geriatrics, nutrition, and preventative services. Their previous brand and website looked dated and provided limited information about the full scope of services. As new doctors joined the practice, bringing a younger and more dynamic perspective, it became essential to reflect this evolution with a refreshed identity, clearer communication, and a digital-forward presence.

Solution

ARIØM created a complete rebrand and new website for TEAMpraxis:

• A fresh brand identity that balances professionalism with an approachable, modern look.

• A redesigned website with clear navigation and structured service categories for sub-practices.

• A color-coded system to distinguish different medical areas, making it easier for patients to identify and explore services.

• Integration of digital tools for easier appointment requests and patient communication.

• A visual and UX system that reflects the energy of a growing, modern medical team.

Result

• Website engagement increased by 220% after launch.

• Doctors spend 20% less time explaining services, thanks to clearer online communication.

• Direct online bookings rose by 28%, reducing reliance on phone appointments.

• Patients now discover and understand services with ease, while the practice projects a modern and trustworthy image aligned with its growing team.